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What is an interpretivist approach?

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Interpretivism is a type of research method. This type of research includes the human element because it relies on how researchers interpret the information acquired through a study.

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The interpretivist approach views reality as something subjective and based on meanings and understanding. Interpretivists believe that just as people can't be separated from their knowledge, researchers can't be separated from their research subject. The goal of the research is understanding, rather than making predictions. Interpretivist researchers don't consider the knowledge generated from the research to be permanent but accept it as relative to the time, context or culture in which the study was conducted. Researchers are more interactive and participatory in their research studies. The primary data collection methods used in the interpretivist approach include interviews and observations of the subjects.

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