What Does a Wells Fargo Personal Banker Do?

Wells Fargo personal bankers interact with customers and help them determine which financial products are right for them. The job involves constant customer contact and some sales.

Personal bankers at Wells Fargo spend most of their work days in conversation with the bank’s customers. This is done at the bank’s branch offices and by phone and may also involve going to a customer’s place of business. Personal bankers are expected to build and maintain lifelong customer relationships, understand customers’ financial needs and have an in-depth understanding of the bank’s products and services so as to best meet those needs.

They are also expected to analyze current customer relationships and contact customers with recommendations for financial services and to develop and maintain relationships with the bank’s partners to maximize sales opportunities. This may involve cold-calling. The job may include minimum sales requirements that are mandatory for continued employment.

As of December 2014, the average annual base salary for a Wells Fargo personal banker is $37,290. Extra income comes in the form of commissions, bonuses, profit sharing and tips, which drives the average compensation up to about $40,000. The company also offers tuition reimbursement and several other benefits, such as 401(k) matching and paid time off.