Quality customer service entails providing efficient, quick and friendly service, building strong relationships with customers, handling complaints quickly and responding to customers' issues on time. Quality customer service is the best way to keep customers coming back, thus ensuring long-term success.
Businesses must aim to attract new customers and keep current customers. Providing quality customer service is one sure way of achieving this. Opening all communication channels is important to provide customers with several options for contacting customer care. Understanding customers' needs and meeting them is very crucial. Good process and quality product design are also important aspects of customer service.