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www.ourcommunity.com.au/marketing/marketing_article.jsp?articleId=1593

A big benefit when it comes to news media coverage is that it is free – a factor of major importance when it comes to community groups or organisations with tight budgets! And only does your event or news receive free publicity or new coverage, your group is bound to receive a boost through this coverage as well.

www.importantindia.com/24009/meaning-and-importance-of-media

Media plays a significant role in keeping everyone updated about the various events around the world. Today, we can check out the latest news and current affairs with just few clicks of mouse or by simply switching on the radio or television, apart from glancing at the newspaper every morning!

en.wikipedia.org/wiki/News_media

News coverage and new media. By covering news, politics, weather, sports, entertainment, and vital events, the daily media shape the dominant cultural, social and political picture of society. Beyond the media networks, independent news sources have evolved to report on events which escape attention or underlie the major stories.

www.sciencedaily.com/terms/news_media.htm

The news media are those elements of the mass media that focus on delivering news to the general public or a target public. These include print media (newspapers, newsmagazines), broadcast news ...

mediatodaykendrickh.wordpress.com/2011/11/11/media-today-why-is-media...

Why is media important Media is important because it influences society in many different ways. But could we say it changes the way we behave or our attitudes towards things we perceive in the world we live in? Media is all around us, society is constantly interacting with social mediums for their own gratification, that…

www.answers.com/Q/What_is_the_importance_of_media

Even though media is linked with spreading fake news like a fire, but on the safe side, it helps a lot to inform us about the realities as well. ... the importance of media is great. and it is ...

www.growthgurus.com/blog/business-brand-need-understand-importance-social-media

Why you need to understand the Importance of Social Media. Let’s face it, it’s 2019 and we all have a pretty good understanding of social media and how it works, right? But what if I told you that Twitter has 6 different forms of communication networks or that Facebook is most active on Fridays, do you still think that you’re a social ...

texaspolitics.utexas.edu/set/importance-news-media-democracy-us-october-2017

Respondents were asked, "How important is the news media to democracy in the U.S.?" Ideology is measured on a scale of 1-7, with 1 corresponding to "extremely liberal", 7 corresponding to "extremely conservative, and 4 corresponding to "in the middle."

www.reference.com/world-view/role-media-society-e64764a940c18538

The media fills multiple roles in society, including providing information from various news sources and organizations, as an entertainment source and as a way to educate individuals. Information One of the biggest parts that the media plays in society is through the dissemination of information from various news sources.

www.reference.com/art-literature/news-important-aba2270176c9bfdd

Why Is the News Important? Having access to current events and up-to-date information has value in the modern world because of the constantly changing nature of the world. Without regular access to news, most people would be unaware of the various events taking place, both locally and around the world, that have an impact on their lives.