Logos are an essential part of creating a visual representation of the company that people can recognize. Logos create a brand identity for a company, and branding helps a company be easily recognized.
A good logo is simple, memorable and appropriate for the product represented. A logo should also be easily scalable so that it fits on small promotional items such as business cards or on larger advertisements such as billboards.
To create a logo, construct an initial draft or concept, find applicable graphic design software and then translate the concept into digital media. The file size and type can vary depending on the use of the logo.
Create a logo by brainstorming potential logo designs, sketching out design ideas and creating a final logo design on the computer. Aim for the logo to be simple, memorable, clearly communicative and unique.
Laura Lake explains on About.com that a logo is a symbol that provides customers with instant and powerful brand recognition of a business and the products or services being offered. It is part of a company's branding strategy, and it serves as a small ad for the company.
To make a good company logo, use simple and clear imagery, plain text or a combination of both. Ensure it is unique and memorable, presenting your professionalism and quality in business.
Methods for developing an effective company logo include focusing on the purpose and function of the company, ensuring the concept accurately conveys the company's purpose, and utilizing both a textual and graphical approach to allow for a variety of uses. The logo should consist of colors that accu
DesignMantic.com and GraphicSprings.com are websites that offer a free platform to create logo designs, as of 2015. Users create logos with templates that can be customized and edited. A fee is required for users who wish to download the logo. Both sites charge approximately $40 to download a logo,
Examples of high school logos include pictures of a school's mascot, coats of arms and copycat designs intended to resemble university or professional sports logos. Schools that use a coat of arms often use a simpler secondary logo on sports equipment.
Web sites that allow free logo creation and customization include LogoGarden, Online Logo Maker and LogotypeMaker. Most online logo creators feature a design interface or template in which users can create, import and manipulate symbols and letters to create logos.