Based on its readership statistics, the Daily Mail's target audience is lower-middle-class British women. However, the paper's promotional gimmicks, prizes and contests, and low price make it appealing to lower-middle-class readers in general.
MEDIA ANALYSIS: Just who does read the Daily Mail? May 09, 2007 by Robert Gray Readers of the Daily Mail have a reputation for being judgmental and reactionary. Robert Gray describes how the latest research paints a picture of the Mail reader that is in stark contrast to the common stereotype.
The Daily Mail’s main target audience is lower-middle-class British women. It was the first newspaper in the UK to write articles targeted at women. As of April 2019, ...
Mail Online Advertising Opportunities. Media Kit Contact Us. Audience Research HOME PAGE DRAWS STRONG FEMALE COMP Our female users are engaged with the home page, visiting an average of 13 times per month. women 18-49 avg 13 home page visits / month ... 630,000 daily unique user
The Daily Mail is a British daily middle-market newspaper published in London in a tabloid format.Founded in 1896, it is the United Kingdom's third-highest-circulation daily newspaper, after Metro and The Sun. Its sister paper The Mail on Sunday was launched in 1982, while Scottish and Irish editions of the daily paper were launched in 1947 and 2006 respectively.
Daily Mail Target Audience. Source(s): https: ... The daily express is a middle market newspaper targeted at people with a C1 or C2 demographic profile (skilled manual workers and junior managerial, administrative or professional) with political preference of the conservatives. 0 0 0.
Mail Online had 5,090,981 users from the UK, who can be served by UK advertising, last month - or 27.2% of its audience. This is the lowest UK audience for any national newspaper site publishing ...
NB: the circulation figures do not necessarily reflect the market share of readers as younger and wealthier people are far more likely to read online than to buy the paper version. For example, The Guardian has 243,000 online visitors daily and is the second mostly read paper online, after the Daily Mail.
The Daily Mirror The Daily Mirror is a tabloid newspaper from Britain that was founded in 1903. They have supported the Labour Party since 1945, meaning they are extremely left-wing in terms of politics. When it was first established, the newspaper was aimed at middle-class readers, but it was soon discovered that that particular target audience wasn't as vast as they'd first thought. They...
Who Is the Target Audience of The Guardian Newspaper? The Guardian newspaper targets a well-educated, relatively young, predominantly male and liberal audience centered around London. Fifty-two percent of Guardian readers are male, and the average reader age is 44.