A keratin treatment is a chemical hair-straightening technique used to give hair shine as well as limit curls and frizz. It is temporary, lasting approximately 4 months. More »

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Some of the best keratin treatments are Keratherapy Color Lock and Smooth Keratin Treatment Spray, Liquid Keratin 60 Day Straighter Smoother Stronger and Longer Treatment and Rio De Keratin Advanced Keratin Smoothing Sys... More »

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Hair loss is one of the permanent effects caused by constant keratin treatments, while nausea is a temporary side effect since the process can take anywhere from two to four hours to complete. The hair loss is due to the... More »

The primary benefit of Brazilian keratin straightening, also known as keratin treatment, is that it straightens hair structure by adding the protein keratin. It works particularly well on curly or wavy hair, and has show... More »

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You should wash your hair before getting a perm because once you get the chemical treatment, you should not wash your hair for 24-36 hours, so that the perm sets and becomes permanent. When you finally do wash your hair,... More »

A Brazilian Blowout is a keratin-based chemical treatment for the hair that makes it soft, shiny and smooth for up to 12 weeks. Hair treated with a Brazilian Blowout retains a layer of protein around the shaft of each ha... More »

Perming works by inflicting damage to the structure of the hair by applying a solution that break the bonds that hold the keratin on the hair together. Another solution is applied to the hair for the keratin to fuse toge... More »

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