Automobile window stickers are called Monroney stickers, reports Cars.com. The name comes from the late Senator Almer Stillwell Monroney from Oklahoma, who sponsored the federal Automobile Information Disclosure Act in 1958
The Federal Automobile Information Disclosure Act mandates that all new cars carry window stickers listing the make, model and year of the vehicle, explains Cars.com. They also contain the vehicle identification number, the manufacturer's suggested retail price, standard and optional equipment, warranty information, fuel economy, and engine and transmission specifications. The phrase "sticker price" comes from these stickers. Dealers face a fine of $10,000 for every new car missing a Monroney sticker.