Virtual vehicle customization is a concept in which a prospective buyer is given the opportunity to design the car of his choice online. The buyer is allowed to specify the materials to be used, the space covered and the performance of the vehicle, according to autobytel.com.
When planning to buy a car, most of the time consumers have to pick from the ready-made models designed by the manufacturers. However, Autobytel now offers the freedom to engineer a dream car online, as of 2015. Customers are at liberty to determine the number of doors for the car, the design of the seats and the amount of space desired for kids or pets.
Autobytel provides customers with a wide variety of configuration options to explore before selecting their preferred designs. The service saves time that may be spent reading through brochures and enables vehicle shoppers opportunities to learn more about the cars. Research tips are available to help people create the best designs that suit their needs. It also spares them the frustration of dealing with salesmen who may be over-eager to convince shoppers to buy their models. Another benefit is that users get to design their dream cars from the comfort of home.