Automobile dealerships owned by Ray Skillman sell domestic vehicle brands including Ford, Chevrolet, Buick and GMC. The dealerships also sell import brands such as Hyundai, Kia, Mazda and Mitsubishi, as of March 2015. RaySkillman.com features more than 3,450 new vehicles within its online inventory.
Potential customers view between 10 to 100 new vehicles per page. Listings sort by make/model, year, odometer reading and price. Users click Start Your Search to refine a search by various parameters such as new, used, model years, makes and models. Other search parameters include body style, cab style, price range and mileage. Individuals search through six different types of features and a monthly payment range.
Search limiters appear on the left side of the inventory Web page. Users click the down-facing arrow to eliminate that facet of the overall search. Individuals may input a keyword in the search box at the top of the column and click the magnifying glass icon to complete the search.
Entries for each new vehicle include several photographs, VIN, fuel efficiency data, features and dealer comments. Users click on Photos, Stock Photos, Colors and Video to see more visual representations of the vehicle. Stock photos feature factory-made still shots, whereas the colors portion shows buyers the varieties of paint hues the vehicle comes with from the factory.