Regul tires are a private brand manufactured by American Tire Distributors. ATD founder J.H. Heafner created the Regul tire brand in 1972 as an alternative to high-priced national brand tires. Regul tires are available from tire retailers that service with ATD, including SimpleTire.com.
Regul tires are all-season touring tires available in 14-inch, 16-inch and 17-inch sizes. As of March 2015, prices per tire range from approximately $63 to $107 depending on size. American Tire Distributors is a North Carolina-based wholesaler of major tire brands including Goodyear, Michelin and Bridgestone. ATD has 133 distribution centers servicing 44 states and an additional 27 distribution centers in Canada.