The Ford Atlas was a concept truck presented at auto shows in 2013. As of 2015, it was never put into production. However, many features of the Atlas were eventually incorporated into the 2015 Ford F-150, including a turbocharged EcoBoost engine.
The Ford Atlas was considered by many automotive journalists to be a preview of the upcoming 2015 Ford F-150 at the time of the Atlas's debut in 2015. In particular, the Atlas's 3.5-liter turbocharged V6 powerplant was almost directly integrated into the 2015 F-150, where it produces 420 foot-pounds of peak torque and 365 horsepower. The Atlas's use of aluminium exterior panels also carried over to the 2015 F-150, as did the use of LED exterior lighting on some trim levels of the F-150 and an automated engine start/stop functionality for improved gas mileage.
Many of the exterior styling cues used in the Atlas have been integrated into the 2015 F-150, though these features are less extravagant in the production F-150 than on the Atlas. The Atlas also incorporated adjustable front air dams and automatically closing grille shutters as part of an active aerodynamics system to further improve fuel economy, but this system was not carried over to the final F-150.