When picking a car color from a chart, customers should consider that the color of a car can affect its safety against theft and alter its comfort in hot climates. Contrary to popular belief, insurance rates are not affected by the color of the car, states Edmunds.com.
Cars in lighter colors do not get as hot as darker cars do under sunlight. As such, customers in warmer climates may prefer lighter colors such as white or silver for greater comfort. On the other hand, cars in mainstream colors are more likely to get stolen. A very bright color, such as red or orange, can serve as a deterrent for thieves.