When selling a used work van, two features to highlight are the engine size and cargo capacity. If the van can be used for towing or has other notable features such as low mileage, it should be included in the advertisement.
Many cargo and work vans come in varying engine sizes and all sizes may not be right for every job, so that is a major thing to mention. Highlight any later add-ons such as cargo racks, hitches or shelving inside the van. Any recent major engine work or new parts, such as tires, should also be mentioned in the advertisement.
The van's body condition may be worth mentioning if it is in good shape, but if the ad includes pictures it may be worth leaving out. It may be worth touching up any cosmetic flaws, such as scratches or dents, before photographing and listing the van for sale. It should be washed at the very least. If the model or this particular van is known for being dependable or something similar, it can be included in the ad.
Finally, be sure to feature a fair price for the van. Moreover, not listing a price can make many potential buyers think it is priced too high and prevent them from calling.