A wireless application protocol address on a smartphone is the Internet address or location of a website that complies with the standards for designing sites for viewing them on mobile devices. These sites normally have standard Internet counterparts but are optimized for viewing with mobile web browsers.
These sites retain most of the functionality of the original site but take into consideration the smaller screen size, reduced bandwidth and limited navigational ability of mobile devices. Site designers may accomplish this by designing the site to require less scrolling, grouping important links and functions at the top of the screen, and removing Java- and Flash-dependent content and ads. These sites are often recognizable by the inclusion of the ".m" prefix or use of ".mobile" in the address.