Sulit.com was a Philippine buy and sell portal similar to Craigslist.org that began operations on September 11, 2006. Sulit was rebranded OLX.ph when New York-based Internet company OLX acquired it in March 2014. In January 2015 OLX acquired AyosDito and became the largest online marketplace in the Philippines.
Sulit.com was founded by former mechanical engineer, R.J. David. He chose to leave secure employment as an engineer and start his own business after reading the book “Rich Dad, Poor Dad” by Robert Kiyosaki. The story of Craig Newmark, founder of Craigslist.org further inspired David, and he started running Sulit.com from home with his girlfriend, Arianne. The name Sulit comes from the Filipino word meaning "worth it."