"That's powerful" is the slogan of Verizon Wireless. The concept is said to be inspired by the company's core belief that Verizon technology helps make people stronger and gives them the power to change the world. The slogan can normally be heard on TV commercials.
As part of the Powerful Answers campaign, Verizon awarded several million dollars to the most innovative and inspirational ideas to help solve humanity's biggest problems. Awards have are given to thinkers who provide creative solutions to challenges in education, health care, sustainability and transportation. In 2013, $10 million dollars were awarded to 15 different winners.