Shopkick is used to reward users for entering participating locations. Every time a user enters a store that has partnered with Shopkick, she receives a small amount of "kicks," which can be redeemed for various rewards such as gift cards, Facebook credits or movie tickets.
Since it's beginning in 2009, Shopkick has integrated with over 100 national brands, gained over 13 million users and led to over $1 billion in sales at partnering retailers. In October 2014, Shopkick was acquired by SK Planet, a mobile leader located in South Korea. This acquisition has led to accelerated growth and development by Shopkick.