Immersive multimedia refers to a development in the multimedia industry that consists of placing the viewer/player in a simulated virtual reality. This is done through special equipment, like head gear that covers the participants' eyes and provides them with a virtual sphere of vision comparable to that experienced in reality.
One industry that is making notable advances in the field of immersive media is video games. Despite immersive media being a dream in the industry for some time, it is only recently that developments have started to take off. Video game makers are working to take the gaming experience to the level of a virtual reality through the design of special headgear, 3D glasses and walking equipment.
An example of a development in this field is Oculus Rift. The Oculus Rift gaming experience utilizes a special headset and a 360-degree environment. Oculus Rift's CEO has stated that he anticipates the release of games ranging from shooting games for adults to pet games for kids.
In addition to using immersive multimedia as a form of entertainment, many also use it as a means of job or combat training. Pilots sometimes use simulated flight games to practice flying, while military personnel may use it for combat training.