A newsletters published with the aid of the Illustratus marketing platform can be about almost any subject, depending upon the needs of the user of the platform. Illustratus aids subscribers in publishing newsletters and other materials and in communicating with a target audience.
At Illustratus.com, emphasis is placed on the use of the Illustratus platform for the publication of three main types of newsletters: Multifamily, aimed at people who live in multifamily residential complexes; Senior, aimed at people who live in residential facilities for senior citizens; and HOA, aimed at members of homeowners' associations. Illustratus subscribers may also use the platform as an aid to publish fliers, business cards, floor plans and other materials.
Illustratus offers a suite of products to complement the publication of newsletters and other materials, including custom design, an online editor, logo design, training and support, an extensive content library, and professional proofing. Illustratus subscribers may post newsletters on Illustratus's online platform, on Facebook or on other platforms.
Illustratus provides a management control service to assist users with brand protection and with the acquisition and retention of residents. The digital suite feature provides an integrated marketing solution to assist users in communicating with their audience via email, social media, mobile devices and regular mail.