The "Where Is Santa Claus Right Now" website, also known as the Official NORAD Tracks Santa website, is the online version of a program NORAD began in 1955. Every Christmas, the North American Aerospace Defense Command (NORAD) purports to track Santa Claus as he travels around the world.
The program began accidentally in 1955 when a Sears store in Colorado Springs advertised a phone number children could call on Christmas Eve to check on Santa's progress. However, the advertisements gave a misprinted number. Children who phoned that number were connected to the Colorado Springs Continental Air Defense Command (CONAD) Center. The officer on duty, Colonel Harry Shoup, told his staff to give a location for Santa Claus to anyone who phoned, which led to an annual tradition.
When NORAD replaced CONAD in 1958, it decided to continue the tradition of tracking Santa each Christmas. The website itself was first created in 1997 as part of NORAD's efforts to remain on the cutting edge of technological development. Further developments included online games, the use of Google Earth between 2004 and 2009, and videos of Santa's sleigh flying over various national monuments. The website remains popular; in 2013, NORAD reported 19.58 million unique visitors to the Official Santa Tracker website on Christmas Eve.