As of August 2015, the ABC15 Smart Shopper website offers tips and advice on how to save money when shopping as well as information on special discounts using the Smart Shopper Card and on travel deals to certain destinations. Also featured on the site are interactive tips with Daphne Monroe and discount coupons.
The Smart Shopper website is a feature of news channel ABC15 that has a presenter, referred to as the smart shopper, who tries to find the best deals on different items. The smart shopper tells viewers where to find certain items at discounted prices, which products are the best, how to avoid scams and where to get great travel deals and reviews different products to prove if they do what they claim to do. The site has a section to ask questions and share ideas with the smart shopper, and its slogan is “Taking action to save you money.” The website is an extension of a TV program that seeks to educate shoppers.
ABC15 is a TV station in Arizona that features general news, sports and entertainment, weather reports, traffic reports, and feature stories. "Smart Shopper" currently features Daphne Monroe and is under the featured stories. It airs on Tuesdays and Wednesdays.