One option for customers to rate or review companies online is to enter a product review through the company's website. Additionally, many online websites allow users to submit ratings on various companies. Yelp, ResponsePlanet.com and Epinions are among the prominent ratings sites, and they have different rating formats.
Yelp is a massive review site where customers can rank businesses in local marketplaces. The site was founded in 2004, according to the company's "About Us" page, and it has generated over 67 million local reviews as of January 2015. Reviews are submitted about product providers and service organizations.
ResponsePlanet.com describes itself as an open public feedback forum on its home page. Users have the ability to provide the name and location of a business and to tell a story about an experience. Whereas Yelp specializes in company reviews, ResponsePlanet.com allows users to rate various things, including businesses.
Epinions is part of the eBay Commerce Network, according to its "About Epinions" page. On Epinions, consumers can post positive or negative reviews about companies they have used. The site reports millions of user reviews, comments and ratings as of January 2015. The ability to seek out trusted referrers and to receive notifications of new reviews are facilities available on Epinions.