To download Phenix American, the typeface used in the famous Got Milk? ad campaign, purchase it at MyFonts.com. As of November 2015, the typeface is available for prices starting at $35.
Search MyFonts.com for Phenix American to find the download page. Click Buying Choices to see your options, which range from $35 to $350, depending on your needs. Click on the Licensing tab for details on how you can use the typeface depending on which format you buy.
The Got Milk? advertising campaign began with a series of commercials in 1993 from the California Milk Processor Board and encouraged the consumption of cow's milk. Morris Fuller Benton designed the Phenix American typeface in 1935.