Q:

What is business intelligence?

A:

Quick Answer

Business intelligence refers to the tools and processes used to convert raw data into information that is useful to businesses. The term business intelligence describes both the process a company goes through to incorporate analysis software into its protocols and the actual software used for data analysis.

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Full Answer

Business intelligence software works with fact tables and dimension tables. Facts are all the events associated with a business, such as sales and customer service calls. Dimensions are the specific people, property and items involved in running the business. The software analyzes this information and provides output that helps with formulating new products, developing future plans and prioritizing areas of investment.

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