Bethany Mota is a social media star who produced many beauty, fashion and lifestyle videos from her bedroom to air on YouTube. She also worked with Aeropostale on designing a clothing line.
Bethany Mota pulls in thousands of dollars a month thanks to her YouTube videos. Bethany was home-schooled as a child and entered public school in junior high. She went through a bout of cyber-bullying in 2009 and decided that public school was not for her. Since she was lonely and bored, Bethany decided to redirect her energy into creating videos for girls who were just like her and wanted advice on makeup and fashion.
Bethany uploaded several videos per month right from the start of her YouTube channel. This consistency helped her maintain a steady following and grow from there. It took 87 uploaded videos for Bethany to have 1 million views per month. When this happened, Bethany increased her monthly uploads, and by the end of 2011, her YouTube channel was averaging 5 million views a month.
Bethany’s eye for fashion, along with her smart programming ideas and strong relationship with her audience, has led her to become one of the most influential and popular fashion and beauty creators on YouTube.