The Ford Bronco ceased production in 1996 and was replaced by the Expedition as Ford's offering in the full size SUV category. Manufacturer's suggested selling prices are $44,585 for a new Ford Expedition XLT and $59,370 for an Expedition Platinum, as of April 2015.
The Ford Bronco was introduced in 1966 as a competitor to the Jeep CJ5 and the International Harvester Scout. In 1978, the Bronco was redesigned on the larger Ford F-Series truck chassis to compete with vehicles like the Chevrolet Blazer and Dodge Ramcharger. The Bronco continued to be built along the lines of the F-Series body until its discontinuation in 1996.
A concept Ford Bronco prototype was introduced at the 2004 International Motor Show in Detroit. The concept car never went into production, but pictures of the 2004 vehicle circulating on the Internet continue to fuel rumours of a new Ford Bronco.