A 2014 study by Valspar Paint, Lowe's and Porch.com reports that the most popular paint colors in the United States are brown hues, possibly including beige, according to Huffington Post. However, most people in Florida, Virginia and North Carolina chose colors in the green family.
The study provided the three top-selling color choices in each state. The second most popular colors in most states were gray, green and blue, with Mississippi opting for a shade of orange or peach. Shades of red or pink were the third most popular colors in 16 states. Aqua was likely the least popular as only one state voted for it.