Chem Dry states that its primary product is environmentally safe for both kids and pets, since it does not contain soaps or harsh chemicals. The ingredients in Chem Dry's primary cleaner, The Natural, are listed on the U.S. Federal Drug Administration's Generally Recognized as Safe list.
As of February 2015, one of the slogans for Chem Dry's product on its website is the "Greener Carpet Cleaner." Chem Dry states that its cleaning product contains a safe and nontoxic solution. Chem Dry has been committed to cleaning products using carbonated water; furthermore, the company's cleaning product is safe enough to drink, according to an article by Brand Journalists. The cleaning solution works by bringing dirt to the surface, allowing a buffer to take it away. Chem Dry products are also verified by ITC Labs to ensure they are safe for kids and pets.