Q:

What are the best advertising methods to sell old furniture quickly?

A:

Quick Answer

Running a free online advertisement with a listing service such as Craigslist or Kijiji is the best way to sell old furniture quickly. An anonymous online listing includes one or more photos, pertinent details about the furniture piece, an honest assessment of defects, and a fair price for both buyer and seller. The best timing for an online ad is just prior to the weekend, with a sales deadline to nudge buyers into making a quick decision.

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What are the best advertising methods to sell old furniture quickly?
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Full Answer

Buyers of pre-owned household furniture typically expect to pay 10 to 20 percent of what it costs new. A successful used furniture advertisement describes the furniture in a way that creates excitement and distinguishes the furniture from any alternatives. Photographs are necessary, since most buyers only click listings with images attached to them. In browsing used furniture advertisements, buyers look for whether the item comes from a smoke- and pet-free household. Listings draw attention when they indicate the furniture is an antique or period piece, such as a mid-century modern, or was manufactured by a respected furniture maker.

Phrases such as "gently used" and "like new" are acceptable only if they realistically describe the condition of the furniture being sold, and details specific to condition issues are helpful. Most buyers, especially those purchasing through online services, expect to pay cash for the item, and ads clearly stating this are ideal. The advertisement must be worded so the seller has the opportunity to communicate with the buyer via email, text or phone prior to purchase.

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