Established in 1966, Kwanzaa is celebrated by African Americans from December 26th until January 1 as a way to reconnect to their traditional African roots. Kwanzaa encourages African Americans to celebrate the best of their dual cultures, both past and present.
The holiday lasts for seven days. It focuses on seven principles, known as Nguzo Saba: unity, self-determination, collective work and responsibility, cooperative economics, purpose, creativity and faith. The symbol associated with the seven principles is the candle holder with seven candles in red, green and black. The color black represents the people, red their struggle and green their hopeful future. Not all African Americans celebrate Kwanzaa, in fact, only a small percent participate in the holiday.