WWE wrestling figures can be collectible. Wresting action figures can be bought up quickly via wrestling fans, and many action figures have become worth many times over their retail price.
There is much speculation as to what action figure will become popular or worth more. Many action figures increase in value because they are a limited edition, they are discontinued, they are exclusive figures not meant for retail or they are accessories (such as a ring set). The condition of the action figure has a major impact on the overall worth of the figure. The Action Figure Authority was founded in 2000 to grade the condition of primarily packaged figures.