"Moshi Monsters" is mainly for children ages 6 to 12 but people of all ages can play it. The online version recommends parents play with their children to maintain a family friendly community.
Mind Candy released "Moshi Monsters" in 2008 as a fun and educational online game for children of all ages. The gameplay revolves around the player raising a pet monster by playing mini games and solving puzzles to obtain Rox, an in-game currency the player uses to purchase supplies for his monster.
Following online success, "Moshi Monsters" expanded to other platforms, such as the Nintendo DS with the games "Moshi Monsters: Zoo" and "Moshi Monsters: Theme Park," and mobile phones with a series of apps based on characters from the game.