Matte paper is a type of coated no-gloss paper with a dull finish. It is typically used in photography, but it can also be used for brochures, business cards and other projects. Ink colors on matte paper appear flat, which gives photographed content a subtle, soft appearance.
The bright white base of matte paper improves image highlights and accentuates shadows. Matte paper can be handled right off the printer with ease, due to its instant drying capabilities and immunity to being marred by fingerprints. Due to matte paper's non-reflective surface, it is ideal for images that require high levels of saturation.