The Glantz-Culver line is a sports betting line administered by Keith Glantz and Russ Culver, two professional oddsmakers whose collaborative betting lines are syndicated by the Associated Press and hundreds of newspapers. Sports gamblers use these lines to determine which team to bet on and how much money to bet.
Keith Glantz is a professional sports journalist with decades of experience as an analyst and oddsmaker for racing, sports and Nevada casinos. He uses a computer program to compare the relative strengths and weaknesses of athletes and teams in order to draw a conclusion about the likelihood of one team beating another in an upcoming match. According to a 2012 interview published on Syracuse.com, the Glantz-Culver line's purpose is not to predict a winner for any particular match, but to attract gambling investment on both sides of a match. In many cases, Glantz and Culver modify their line in response to statistic trends in betting; Glantz admits to having adjusted the line in response to public bets.
As of 2015, Glantz and Culver publish betting lines for hockey, soccer, football and basketball. Glantz and Culver generally publish lines for high-profile sporting events sponsored by national associations such as the NBA and NHL.