Why Did Disney Shut Down the "Toontown" Game?

Why Did Disney Shut Down the "Toontown" Game?

In an email to players of "Toontown Online," Disney stated that it was shutting down the game to develop other online and mobile games. The game closed on Sept. 19, 2013.

Disney closed two other online games, "Pirates of the Caribbean Online" and "Disney Fairies Pixie Hollow," during the same time period. Disney requested that players move to "Club Penguin," Disney's largest virtual world at the time and the only one it kept open.

Disney announced the closure of "Toontown Online" on Aug. 20, 2013. Several fans created petitions to keep the game open, but Disney didn't respond. Fans have also created new versions of "Toontown Online" since the closure.

"Toontown Online" was critically successful, with a score of 82 percent from GameRankings and 81 percent from Metacritic. It received several awards, including the 2003 MMORPG Game of the Year from Computer Gaming World in the online games category. It was nominated for the Webby Award in 2003, 2005 and 2006.

In the game, players created and customized their own Toons. Customizable options include the Toon's species, size, color and clothing. Each Toon had a Laff meter, which was the Toon's health, and a Gag Pouch, which held his items. Players fought robots called Cogs and could also play minigames and other activities.