Why Were Wild Eyes Contacts by Ciba Vision Discontinued?

The Wild Eyes brand of contacts are discontinued as of October 2015, but the manufacturer offers no reason behind the decision to stop making and selling the product. Wild Eyes contacts feature opaque designs including cat eyes, black- and white-out eyes and hypnotica eyes. Such type of designs on contacts are referred to as novelty lenses, notes Lens.com.

Although Wild Eyes contact lenses were discontinued, customers may be able to contact the manufacturer with questions as to why by clicking the Contact Us link from Alcon.com. Ciba Vision became part of the Alcon Brand as of 2011.

Contact lenses, including novelty or decorative nonprescription lenses, are considered medical devices and can be dangerous to the health of the eyes if not prescribed from a licensed eye doctor, reports the United States Food and Drug Administration.