Luxottica eyeglass frames can be purchased online at www.coolframes.com, www.opticsplanet.com and www.ebay.com, or from various retailers such as LensCrafters, Pearle Vision, Sears Optical and Target Optical. Purchasing a Luxottica frame online tends to be cheaper than purchasing one from a store, as of 2015.
Coolframes.com offers authentic Luxottica eyeglass frames for under 100 dollars, while a retailer such as LensCrafters does not offer any of their authentic Luxottica frames for under 200 dollars. However, Luxottica produces its own house brands of eyeglass frames, such as Ray-Ban, and produces eyeglass frames for other designer labels, such as Burberry and Polo Ralph Lauren. Therefore, there is a wide selection of eyeglasses and prices to choose from which are still technically from the Luxottica brand.
Controversy has arisen from Luxottica's widespread control of the eyeglass industry. Because Luxottica has holdings in many of the popular eyeglass frame companies, such as Ray-Ban and Oakley, it has the ability to keep prices high for consumers. While this may be the case, Luxottica does help promote proper eye care and health through its major charity foundation, OneSight. Through OneSight, Luxottica provides global eye care, community eye care and preventive eye care to the underprivileged and less fortunate.