What Is the Motto of the Red Cross?

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The motto of the American Red Cross is: "The need is real; the time is now." This motto meshes with the organization's mission to mitigate human suffering during emergencies by marshaling donations and volunteers.

The American Red Cross responds to small and large domestic disasters, including house fires and tornadoes. Domestic and international disaster-relief efforts include organizing food donations, medical care and temporary shelter for victims. The Red Cross also organizes blood donations from 4 million people each year, making the organization America's largest blood supplier. The Red Cross educates the next generation of volunteers by offering classes in babysitting, first aid and lifeguard training.