One main difference between Trivago and other websites is that Trivago acts as a price comparison site only and funnels clients to an individual booking agent, such as Expedia or Hotels.com, to make the actual booking. The other difference is that Trivago provides information on hotels only.
Expedia, for example, allows consumers to search and book flights, hotels, cars, cruises, tours and various combination packages. Only products sponsored by Expedia are featured and, for most reservations, funds are paid at the time of booking. Contests for free flights and daily deals are offered, and several prompts to "book now" pop up. Travel reviews are provided from Expedia customers and Trip Advisor users.
When the Trivago website pulls up, users find a simple search screen. The user enters a city or, if known, a specific hotel. For example, putting in Honolulu pulls up other choices to narrow the search, including Waikiki Beach and the Honolulu International Airport. Selecting Waikiki Beach brings up calendars to input estimated use dates and the choice of a single, double or family room. Click to find a list of hotels.
Putting in a hotel name, such as the Westin Moana Surfrider, puts that property at the top of the list. Click on the hotel name, and the vendors and their prices are listed, low to high. Click on a vendor, and Trivago takes the user to the vendor site for booking. Reviews from all vendors are listed, accessed by a button next to the hotel picture.