The Riverbanks Zoo & Garden sells membership passes that allow members free admission for a year, as well as guest passes, discounts and subscriptions to Riverbanks Magazine, as of 2015. Alternatively, the zoo discounts admission tickets by 15 percent when guests purchase them online.
The Riverbanks Zoo has a mobile app available for download to guests' phones. The app can help guests plan their visits by virtually exploring exhibits, purchasing tickets and using virtual membership cards.
Various nearby hotels offer discount tickets and packages for zoo attendees. Such hotels include the Doubletree by Hilton, Hilton Columbia Center and the Embassy Suites Hotel.