Members can redeem Air Miles rewards for shopping discounts or shopping vouchers. Safeway, Rexall Pharma Plus, The Keg Steakhouse and Bar, Gap and Cineplex are some retailers that accept Air Miles.
Air Miles is a Canadian rewards program that allows members to use accumulated points toward purchases and travel. As of 2015, 95 air miles are worth CA$10.
Air Miles members have two options for cashing in their reward miles. First, they can redeem the miles instantly with participating retailers. Members present their Air Miles Collector Cards during checkout, and the retailer applies the balance of reward miles to the shopping total. This service is available at many stores, including IGA, Rona, Sobeys, Iris and Shell.
Second, members can also exchange reward miles for vouchers from places such as Enthrill Books, FanXchange, KarmaKarma, Kernels and Staples. For this option, they must redeem their reward miles online at AirMiles.ca, where they receive an eGift Card in return. Members use these eGift Cards in stores or online by inputting the card number and PIN.
Members can also use reward miles for Dream Rewards. High-ticket items such as travel vouchers, sports memorabilia, electronics and home products have reward miles values, and the Dream Rewards are available online.