The Holiday Inn Priority Club Rewards, now known simply as the IHG Rewards Club, offers various benefits, including special offers, discounts and room upgrades, as well as reward points that members can redeem for hotel stays, airline travel and merchandise. Members can earn points by staying at any of the 4,900 International Hotel Group properties, by purchasing from IHG Reward Club's Partners, or by purchasing points directly.
The IHG Rewards Club awards points at the rate of 10 for every $1 spent at most IHG properties, including Holiday Inn hotels, Crowne Plaza hotels, and InterContinental Hotels and Resorts, and 5 for every $1 spent at Staybridge Suites or Candlewood Suites. In addition, the Rewards Club sometimes offers Bonus Points for special promotions, allowing members to earn points faster. Members can also earn points through "partner" companies, such as Hertz, Avis, Chase, Groundlink and e-Rewards.
Users can transfer points to frequent flyer miles with participating airlines, and can redeem them at IHG hotels and at other hotel chains in areas without IHG hotels for free stays. Members can also use points to purchase items such as jewelry, luggage and electronics from an online catalog, as well as for car rentals, airline travel, gift cards, and entertainment such as e-books, games and software. Membership in the Rewards Club also provides other benefits, such as free Internet at IHG hotels and free upgrades and services at participating hotels. The Rewards Club offers multiple levels, including Club, Gold Elite, Platinum Elite and Spire Elite, based on spending levels, and they offer Ambassador Status for their InterContinental Hotel guests.