Some benefits of the AIR MILES rewards program include booking select flights using fewer reward miles, exclusive offers on vacation and cruise packages, special monthly giveaways, free movie passes and priority Call Centre service. The exact benefits members can receive depends on whether they become a Gold member or an Onyx member. Members must be Canadian residents to collect AIR MILES reward miles.
As of 2015, AIR MILES Gold members can use 30 percent fewer rewards miles to book tickets on select flights. They can use 50 percent fewer reward miles to purchase select merchandise and will receive exclusive offers on vacation packages. Members will receive invitations to Gold-inspired gatherings, bonus offers to Meet and Greet contests, movie passes and can purchase seasonal activities using 20 percent fewer reward miles.
Onyx members have similar benefits to gold members, with some additional savings. They can use 40 percent fewer rewards miles to book tickets on select flights and have a greater access to airline seats. Members will receive invitations to Onyx-inspired gatherings. they have access to priority service at the AIR MILES Call Centre and a personal shopper team who is dedicated to finding a variety of rewards outside the online catalog. Onyx members can then use reward miles from their Dream balance to get the items they request.