Walmart Neighborhood Markets offer groceries, over-the-counter medications and prescriptions. The stores offer fresh produce, meats, canned goods and other items typical of a well-stocked supermarket. These markets are much smaller than a Walmart Supercenters and do not offer furniture or computers consumers find in the larger stores.
Walmart first introduced the smaller footprint stores in 1998 and operated approximately 300 of the stores as of 2014, when it announced plans to open another 300 of the markets by the end of the year. Typically, the stores are about the size of a traditional grocery store, offering 30,000 to 60,000 square feet and employing about 100 people.
While many shoppers see Walmart Supercenter as a place that is good for bulk shopping but too large for picking up a few items to complete a meal, Neighborhood Market creates a convenient shopping experience for the smaller shopping trip. The concept offers the corporation’s lower prices along with the convenience of a small market, drugstore or dollar store. The smaller stores allow the corporation to create a visible presence in strip malls and downtown areas where a larger Supercenter is not appropriate. With the approach, the corporation may win back some of the profits it has lost to existing small stores in these locations.