The Neely's Dry Rub is a smoky, sweet seasoning for coating a variety of meats prior to grilling. This well-known recipe can be personalized according to the individual by adding additional seasonings and herbs.
The base recipe for the world-famous Neely's Dry Barbecue Rub consists of 1 1/2 cups paprika, 3/4 cup sugar (white or brown), and 3 3/4 tablespoons onion powder. Stir these three ingredients together in a bowl until thoroughly combined. This recipe should yield approximately 2 cups of dry rub.
This blend of spices and sugar can be modified with other spices such as garlic powder, chili powder, or cumin as well as various others that suit your taste buds. Trim or cut meat as needed, and rinse. Cover with Neely's beloved seasoning rub, and let sit in the refrigerator between 4 and 12 hours. When grilling, sprinkle meat with more seasoning during the final 30 minutes of cooking.
The Neelys are a Southern family who quickly became a household name after their restaurant Neely's Bar-B-Que in Memphis claimed the spotlight and appetites of the nation. Their wholesome charm and savviness for grilling landed the family a show on Food Network called "Down Home with the Neelys," which ran from 2008 to 2012.