As of 2012, the HEB grocery store chain had more than 350 operational stores in Texas and northern Mexico. Despite fierce competition from chains such as Tom Thumb and Kroger, HEB continues to be prosperous in the south.
In 2012, HEB was ranked No. 12 on the Forbes 2012 list of America's largest private companies. HEB, which stands for Howard E. Butt, the founder, earns roughly $18 billion dollars annually.
HEB's headquarters are located in Houston, Texas, and the company produces its own line of foods that offer consumers lower-priced options to name-brand goods. The chain's modern designs, low prices, and multitenant operation, which includes businesses such as IBC Bank and Panda Express, keeps HEB popular among Texan and Mexican residents.