As of 2014, JELL-O gelatin is available in 19 flavors, including Apricot, Berry Blue, Black Cherry, Blackberry Fusion and Cherry. Grape, Lemon, Lime, Margarita and Melon Fusion are also available, along with Orange, Peach, Pina Colada, Island Pineapple and Raspberry. Other flavors include Strawberry, Watermelon, Strawberry Banana and Tropical Fusion.
JELL-O also offers a variety of pudding flavors, including Banana Cream, Butterscotch, Cheesecake, Chocolate and Vanilla. Coconut Cream, Flan, Lemon, Pistachio and White Chocolate are also available. In addition, JELL-O offers sugar-free flavors and prepared cups of both gelatin and pudding. As of 2014, JELL-O products are used primarily in dessert recipes.
Beginning in the 1930s, the American obsession with congealed salads led JELL-O to introduce several new flavors, including Seasoned Tomato, Italian, Celery and Mixed Vegetable, which have since been discontinued. Popular recipes in the 1930s mixed JELL-O with add-ins such as cooked pasta, celery, green peppers and cabbage.
Kraft Foods, which produces JELL-O products, features a full list of JELL-O flavors and recipes at Jello.com. Recipes include ideas entailing a single JELL-O flavor, or several. For example, JELL-O rainbow cups, or leprechaun lunch cups, contain alternating layers of berry blue, lime, orange and strawberry JELL-O topped with whipped cream.
A similar idea, known as cupid breakfast, is essentially cherry JELL-O prepared in a heart-shaped mold. The Kraft recipe for JELL-O cookies incorporates JELL-O into a standard cookie recipe. Kraft recommends substituting any flavor of JELL-O so as to tailor the cookies for any occasion.