Some clever sayings to put on cake include "Count your blessings, not your wrinkles," "This cake is not very good (but it has strawberry icing)" and "You take the cake!" Witty quotes, such as "Let them eat cake!" and "Turning 30 is a piece of cake" can also be used.
Cake messages usually depend on the occasion that is being celebrated, such as an anniversary, retirement, birthday or a colleague's last day at work. For instance, cake for a retiree can have the phrase "Goodbye tension, hello pension" on it. Some people choose to be funny and specific when it comes to customizing their cake message by apologizing for a particular mistake or relaying an inside joke.