Address an introduction letter to a specific person when possible and state the purpose of the letter after providing the name of the sender. Introduction letters should also include relevant information regarding contacting information, employment or organization history as well as what the reader should do in response to the letter. Introduction letters are typically written when seeking employment, introducing two individuals or introducing a product or service to an existing customer.
When writing an introduction letter, the first sentence or paragraph should focus on the purpose of the letter or the needs of the recipient. Avoid providing too much information when writing an introductory letter for sales or employment purposes. Include only enough detail to provide credibility and instruct the reader regarding where they can find additional information. Introduction letters typically end with a call to action or a statement that informs the reader on when to expect further contact.
Avoid personal information when writing Introduction letters of a professional nature and ensure the finished document is free of errors. Such letters commonly include details regarding past professional accomplishments and previous work history. Employment-related letters should also contain information regarding interview availability and scheduling and are typically sent with an attached resume.